TAF!26 Speaker · 10 October

Ivan Shavrov

Brand Experience Managing Director RoRe Group Agency

10 October

11:30–12:00

Hall

Ballroom I

Section

Impact Session

Ivan Shavrov
11:30 · Ballroom I
About the speaker

Ivan Shavrov, Managing Director of the Brand Experience practice at RoRe Group, brings a combination of hands-on delivery expertise and recognized industry visibility that qualifies him for jury participation.

Expertise Ivan leads Brand Experience practice — a discipline that sits at the intersection of brand strategy, immersive technology, and customer experience. His public track record demonstrates specific expertise in:

Key Project: ""Bilenard"" (Beeline Metaverse Case), The First Esports Tournament at a Picnic (Beeline), Go to the Rink: How Beeline Became Friends with Gamers (Beeline), For Eons - and Period! (Delicious - and Period), ""Scam-off"" - beeline's Esports Tournament against scammers (Beeline), Love Cup - beeline's love show about gaming (Beeline), My Safety: How We Made Beeline the Safest Operator with an Efficient Promotion Strategy (Beeline)

Session

10 October 2026 · Hyatt Regency Tashkent

11:30

Panel discussion: Creative That Works: What Makes Advertising Strong Today?

11:30–12:00 · Ballroom I · Impact Session

Panel participants

Farrukh Sharif

Farrukh Sharif

Creative Director, Synthesis

Maxim Ponomarev

Maxim Ponomarev

Co-founder of Friends Moscow and mads Russia

Elena Palamarchuk

Elena Palamarchuk

Chief Executive Officer, Jekyll&Hyde, Russia

Alexander Popkov

Alexander Popkov

Independent Strategist

Maria Moon

Maria Moon

Founder & CEO of NOTO Agency, Kazakhstan

Temur Sa'diy

Temur Sa'diy

CEO/Design Director of MA'NO Branding

TAF!26

The 8th Tashkent Advertising Festival TAF!26

The largest international advertising event in Uzbekistan.

10 October
70+ Speakers
6 Halls
7 Sections
Hyatt Regency Tashkent

Venue

Hyatt Regency Tashkent · 10 October 2026

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